Incipit Lab is our Supplier Of The Week, 18 – 24 April 2016.
Incipit are a collective, or 'Lab', based in Milan, who work with and support emerging designers to bring their products to market, as well as further developing and adding value to the notorious Made in Italy label.
We spoke with one of the founders, Marta Bernstein, to find out more.
Can you tell us how Incipit Lab started?
Incipit was started in Milan in late 2013 by myself, Marta Bernstein, and Roberto Hoz with the aim of nurturing and supporting young and promising creative talents in the design field. Conceived as a contemporary workshop, inspired by those of the Italian Renaissance, Incipit is a training path: our goal is to turn young designers’ ideas into high quality objects and accessories, that combine the liveliness of contemporary experimentation with the value and tradition of the Italian know-how.
The first collection was launched during Milan Design Week 2014 and we have been adding new and interesting project to the collection ever since.
How do you find and select the exciting, new designers to work with?
We either scout for new collaborations during international furniture and design fairs and through the web, or the designers themselves come to us with a portfolio of projects or a specific idea they have designed especially for us. We get in contact with many designers but we prefer to work with the ones that share our sensibility and have a similar approach to design.
We try to support designers especially in the engineering, marketing and salability of products. The path from idea to product and from product to market is very hard: at some point creativity has to be driven in the right direction and this is the point where we usually intervene to help.
You introduced the Elmetta lamp at Milan this past week - can you tell us more about this design?
Elmetta is the little sister of Elma, a floor lamp designed to create indirect and ambient light. Tommaso Caldera, the designer, has been collaborating with us since the very beginning. We introduced Elma a year ago and since it got a great interest we decided to ask the designer to create a smaller version, more suitable for every home environment. Elmetta is a decorative, easily portable lamp, made of two main elements, a metal diffuser and a wood handle. The lamp shows up in different looks: two vintage and refined ones (olive green and mustard versions), two neutral ones (black or white), two pop looks (red or blue).