From 21-24 September the Fair will take place in the Old Truman Brewery with eporta as its Digital Partner, helping trade buyers and exhibitors to establish and build their trade relationships at the show and enable streamlined sourcing and ordering post-show.
This year will see the launch of a number of brand new show elements, enhancing the levels of experimentation, quality and collaboration. Jimmy MacDonald, Founder and Director of the London Design Fair, highlights the introduction and emphasis of collaborations and curations this year. We looked into their top 3 highlights for the show below:
1. Guest Country: USA
As well as the British Craft Pavilion, this year highlights the USA in the Guest Country Pavilion. Under the heading 'Assembly', the pavilion will be curated by Jill Singer and Monica Khemsurov, founders of pioneering online design magazine Sight Unseen. With a focus on a resurgent US design scene, Assembly will bring together a broad sweep of thirteen independent designers from across the USA. Included in the line-up is sculptor and designer Fernando Mastrangelo. Using everyday commodity materials—salt, coffee, sand, glass and cement—Fernando creates unique furniture designs that balance ruggedness with refinement, and natural form with crafted geometry.